3 Productized Service Business Ideas You Can Start Today

Productized service businesses are all the rage these days. They involve packing up a service traditionally sold on a freelance or hourly basis, and instead selling it at a fixed price or on a monthly retainer contract.

Examples include Dan Norris’ WP Curve, which offers unlimited WordPress support for $79 a month, or Russ Perry’s Design Pickle, which offers unlimited graphic design tasks for $370 a month.

These services are popping up in a ton of different niches, and for good reason. They have low startup costs, low overhead, and a simple to understand proposition for customers.

205: From a $1 Million Bankruptcy to $20k in Monthly Recurring Revenue: A Productized Service Case Study

Gabe Arnold is the founder and chief pencil sharpener at CopywriterToday.net, a subscription based article writing service. In his early 20’s Gabe saw his construction business hit by the downturn in the property market to the tune of a $1 million bankruptcy, and began freelancing to support his family.

One common hold-up on his website projects was the words to paste into the pages, which gave him an idea. Tune in to hear how he took that idea from zero customers to $20k in monthly recurring revenue.

204: Your Legal Questions Answered

As a small business attorney, Elizabeth Potts Weinstein helps entrepreneurs, small business owners, coaches, artists, etc, get all their legal affairs in order so they can focus on their businesses.

In this episode, Elizabeth agreed to answer some legal questions from members of the Side Hustle Nation Facebook Group. We cover disclaimers, business registration requirements, entity selection pros and cons, trademarks and copyrights, and licensing.

201: The OPA Plan: How to Borrow Other People’s Audiences to Explode Your Sales

In 2011, Joshua Lisec landed his first freelance gig–on Fiverr of all places. He said he wound up making $1.67 an hour from that job, but it sparked his entrepreneurial journey.

Since then, he’s gone from “dumpster-diving for clients” to consistently landing 4- and 5-figure contracts and earning $167 an hour on one recent project, effectively 100x-ing his hourly rate.

In this episode we take a deep dive into what I’ll call the OPA Plan: borrowing other people’s audiences to grow your business, a strategy that’s earned Joshua $9000 in just the last couple months.

5 Simple Steps to Get More Clients Than You Can Handle

We know that the attorneys, window washers, and web designers who earn the most money aren’t necessarily the ones who do the best work. Those who earn the most are those who know how to sell their service.

Realize that selling is a huge part of your side hustle.

If you are nervous about selling, this exercise will help.

My Startup Journey: 6 Failed Side Hustles and 1 Life Changing Success

Yep. I designed bombs.

Sounds more exciting than it was.

I was actually stuck back in a dull gray cubicle, three locked doors away from daylight. I hated it.

Under the dim flickering florescent light, I hatched a dream: to launch my own startup. I’ve always been an entrepreneur at heart.

193: Getting Paid to Show Off Your City: How to Start a Tour Guide Side Hustle

On any given weekend in San Francisco, out of earshot from the barking harbor seals at Pier 39 and the clang of the cable cars, a small group of urban hikers are exploring the city from a different vantage point. For three hours, they walk, climb, and even slide their way through historic neighborhoods and scenic outlooks.

They’re led by Alexandra Kenin, or one of her carefully selected guides, and have paid $49 apiece for this unique travel experience. Alexandra runs UrbanHikerSF.com on the side from her day job as a content writer and editor.

More than 1000 people take her urban hikes each year, and she now oversees a team of 4-5 guides that can lead the hikes in her place.

190: How a Former Hairdresser Turned Her Side Hustle Into a 6-Figure Business, with Rachel Pedersen

Rachel Pedersen was using social media to bring customers to her hairdressing chair, but never really imagined it would turn into a full-time business of its own.

One of her hairdressing clients owned a popular restaurant chain, but was struggling with online marketing and social media. Rachel offered to help and the rest is history.

Today her little social media management side hustle is a 6-figure business and she has even built a training program to help other people follow in her footsteps.

183: Zero to $30k on the Side in 6 Months

Last fall, Chris Deardorff had a passion for startups and entrepreneurship, but wasn’t sure which direction to go. He had — and still has — a good job doing product marketing.

But as he studied the local startup scene, he noticed a common problem. Many startups struggled to gain traction for the products and services; a problem an experienced product marketer could solve.

In this episode, you’ll hear how Chris landed his first clients, the suite of services he decided to offer, and how he’s delivering the work in addition to his full-time job.

180: Listener Success Story: From Zero Customers to Full-Time Business

Scott Tarcy reached out to me with a listener success story of taking some of his on-the-job skills and turning them into a business on the side.

Scott’s a mechanical engineer by trade, and his job involved lots of product design work, including computer aided drafting and 3D modeling. Recognizing that other individuals and companies might have a need for those skills, he took to the interwebs.

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